IROACE
~Empowering the value for a brighter tomorrow~
Painting Your Vision with Vibrant Colors
～IROACE: Bridging Asian origins and Japanese SMEs to co-create sustainable value with heart and soul～
IROACE TRADING
The Spirit of IROACE
The path we walk alone can sometimes be steep, and there are moments when the colors around us seem to fade. Our mission at IROACE is to transform the passion within you and your untapped potential into a driving force—painting a vibrant tomorrow together.
From a single cup of coffee that carries the heart of the grower to bold business ventures taking flight on the global stage, we aspire to be more than just a service provider. We strive to be your "Collaborative Partner," enriching your journey through life alongside you.
Our wish is simple: "To ensure your tomorrow is even brighter than your today." With this prayer in our hearts, we stand by you as your greatest ally—your "Ace"—lighting the way toward a brilliant future.
【Company Profile】
Company Name
IROACE Inc.
Foundation / Establishment
Dec. 2024 / July 2026
Capital
JPY3,700,000-
Headquaters
1-11-3, Fujimi, Chiyoda-ku, Tokyo
Representative
Yamashita Hiroshi
Business
Import: proccessed agricultural products
Export: Traditional Japanese goods and agricultural products
Consulting: Hands-on business management and sales optimization support
Biography
With a diverse background spanning global trade, corporate strategy, and investment, HIROSHI brings a unique international perspective to the coffee industry. His professional journey began with a hospitality internship at Universal Orlando Resort, followed by extensive experience in the trading sector, where he built supply chains across China.
He has a proven track record in high-level corporate functions, including M&A, strategic planning, and launching innovative services in collaboration with public institutions like airports and municipalities. Prior to his current venture, he served at a Private Equity fund, empowering SMEs through strategic investment and operational support. Today, he leverages this global expertise to bridge markets and build sustainable business partnerships.
Key Qualifications
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MBA, Bond University (Australia)
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Academic Background: Beijing Language and Culture University (China)
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Advisory Roles: Learning Advisor at Business Breakthrough University; Business Continuity Advisor for the Tokyo Metropolitan SME Support Center.
Our Philosopy
Delivering the Craftsman’s Soul, Empowering People Through Business
As a trading company that does not manufacture products ourselves, we hold deep respect for the "works of art" into which producers pour their heart and soul. Our mission is to deliver these products along with the passion behind them.
Above all, we value "people"—the true foundation of a trading company—and provide a stage where every employee can grow, thrive, and shine in both mind and body.
Contributing to Coexistence and Co-prosperity for People and the Planet
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Creating an Environment Kind to People and the Planet
We contribute to realizing a society where people, local communities, and the global environment live in harmony, thriving together toward the future. -
Supporting Righteous Craftsmanship
By supporting physical health and mental well-being while actively offering products that care for the global environment, we contribute to cultivating a rich human spirit and a vibrant connection with nature.
Fostering Personal and Spiritual Growth
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Providing a stage for a better tomorrow
Through our business, we create an environment where people can grow, shine, and take on new challenges. We provide a platform that enables everyone to lead a vibrant life in mind and body, facing the future with hope. -
Treasuring Every Encounter and Connection
Centering on valuable human connections and sincere dialogue, we transform the value born from these relationships into a force for the future.
Respect for Creators and Thoughtful Selection
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Serving as a Bridge Connecting Culture and Passion
We act as a bridge that brings Japan’s proud culture and craftsmanship to the world, while introducing authentic global value back to Japan -
Upholding a Selection Standard Rooted in Clear Philosophy
As a trading company with the freedom to handle diverse goods, we strictly guard against unprincipled business driven purely by short-term profits. We selectively offer products we take genuine pride in—guided by our commitment to global sustainability, human rights, human health, and Japanese pride.